Most senior leaders put greater thought into their organizations products than they do its culture. Yet culture drives everything that happens in an organization day-to-day, including what the organization focuses on, whether problems are ignored or resolved, and how employees and customers are treated. How does one go about creating a culture, something that, on one hand, is so important, but, on the other hand, seems so amorphous? Through the creation of an organizational constitution. An organizational constitution is a formal document that states the companys guiding principles and behaviors. These liberating rules present the best thinking on how the organization wants to operate. Its a North Star that outlines the companys or teams clear playing field for performance and values. Purposeful Culture is the first book to show how to create a high performing culture through the creation of an organizational constitution. The book outlines who should be involved, pro