Buy now to get the main key ideas from Chip Heath & Karla Starr's Making Numbers Count

Whether you are doing large business transactions or counting apples, numbers are an inescapable part of everyday life. But numbers are not easily digested by the human brain. In Making Numbers Count (2022), Chip Heath and Karla Starr offer helpful tips for translating numbers and making them accessible to everyone. They explore key principles, such as the emotional dimension of numbers, and explain how to make them impactful for any audience. Plenty of practical examples are provided to help readers understand numbers and be able to share their meaning.